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Title: pushing for gender equality in advertising: gender role stereotypes in the united arab emirates
Authors: Slak Valek, Natasa; Picherit-Duthler, Gaelle
Source: Journal of International Consumer Marketing
Abstract: [NO ABSTRACT AVAILABLE]
Relevant Thematics: Media Thematic, Class Thematic, Geography Thematic
Relevant Codes: Production of Knowledge,Education,Family,Middle East,Advertising,Inequity,UAE